Carry Their Names






Oh the places you'll go - Dr Seuss

Carry Their Names is a campaign created by MAMA Academy to allow all bereaved parents and families the opportunity to carry their precious babies’ names on adventures with them.

As you carry a special heart that we will provide you, dedicated to your baby, taking pictures of the places you take them to, you can also be fundraising to help us continue to save more babies lives this year.

Carry Their Names 2021 is an event held over 4 months where participants carry the names of babies no longer with us to places where they will never get to go 💗.

When you sign up, we send you a special heart with your baby’s name on, to carry with you. You can then ask loved ones to sponsor you as you carry this with you from now until October which concludes with Baby Loss Awareness Week 9th – 15th October. Why not set yourself a challenge? Either carry your heart over a certain distance or carry it to a number of places that are special to you.

Registration is now closed and we look forward to sharing your adventures throughout Baby Loss Awareness Week, 9th – 15th October 2021.

If you haven’t been able to register this year, join us on Facebook or Instagram at 7pm on the 15th October and light a candle in memory of all the babies gone too soon for the international Wave Of Light.

1. Register for the challenge

2. Join the Facebook Group

3. Set up a Facebook Fundraiser

As you begin your challenge please tag us in public posts via social media using the #CarryTheirNames hashtag and we’ll make sure they get seen far and wide to raise awareness of baby loss. You can also be fundraising to help us continue to save more babies lives this year. The more money you raise, the more goodies you will receive such as T Shirts, Hoody’s and more. Raise £150 and receive a personalised certificate and Carry Their Names medal. More details will be revealed in the Facebook group.

We are really excited to see where your hearts go and to share your stories along the way.

A huge thank you from all of us at #TeamMAMA

Join the challenge and


Carry Their Names - Icons

Register as an individual, family or group and take part in a challenge of your choice whilst carrying your baby’s precious name.

Join our Facebook Group

Carry Their Names - Heart

Join the Carry Their Names Facebook Group to be part of our community, gain inspiration and feature your baby’s name.