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Our Mission

To empower all maternity professionals and expectant parents on stillbirth prevention methods to help more babies arrive safely.

Research shows that so many stillbirths are preventable. Together, we can make a real difference and save lives.

Heidi Eldridge - Founder and CEO

Latest News

  • 2023 Birth Statistics in England and Wales: Key Insights from ONS Data

    The Office for National Statistics (ONS) has recently published its annual report on birth statistics for England ...

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  • MAMA Academy Urges Improvements in Maternity Care and Targeted Action to Address Maternal Death Disparities Following New MBRRACE-UK Report

    MAMA Academy is calling for urgent reforms and targeted action in response to the latest findings from the Saving ...

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  • Recognising the Heartbreak of Baby Loss: Certificates Extended to All Bereaved Parents in England

    In a major development aimed at offering comfort and recognition to those affected by pregnancy loss, the governme...

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Wellbeing Wallets

“Every mum-to-be’s must have”

Our Wellbeing Wallets are just the right size to hold pregnancy notes and take the guesswork away of when it’s important to call your maternity unit to get checked out.

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Wellbeing Wallets - Dr Ranj

Babies Saved

  • Baby Noble

    Would just like to thank you for the advice wallet that we were given when my wife was pregnant. It helped us deci...

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  • Robert

    “I just wanted to share a huge thank you for producing your amazing maternity note wallets as I strongly believe...

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  • Elijah

    "When I got pregnant, I got a MAMA Academy Wellbeing Wallet, I read it all the way around. Being a new first-time ...

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