Our Mission

To empower all maternity professionals and expectant parents on stillbirth prevention methods to help more babies arrive safely.

Research shows that so many stillbirths are preventable. Together, we can make a real difference and save lives.

Heidi Eldridge - Founder and CEO

Wellbeing Wallets

“Every mum-to-be’s must have”

Our Wellbeing Wallets are just the right size to hold pregnancy notes and take the guesswork away of when it’s important to call your maternity unit to get checked out.

Find Out More
Wellbeing Wallets - Dr Ranj

Latest News

  • Baby in Lockdown - Michaela's Story

    The last thing I expected to do in 2020 was to give birth in a global pandemic. Coronavirus was teetering on the e...

    Read More >
  • Lockdown Rainbows - Amanda's Story

    Not only was I pregnant in a pandemic, I was pregnant with our rainbow baby after loosing our first child to still...

    Read More >
  • New NHS Guidance For Partners

    MAMA Academy welcomes the NHS guidance around support for women throughout pregnancy and childbirth – which urg...

    Read More >

Babies Saved

  • Oliver

    With my first baby, I was provided with one of your Wellbeing Wallets to keep my maternity notes safe inside. Thes...

    Read More >
  • MAMA Academy - Babies Saved

    No words can thank you enough

    "I want to share my experience with you. 4 years ago I fell pregnant with my little boy who was born 10 weeks earl...

    Read More >
  • Baby Devin


    Lucy was 28 weeks pregnant and she started feeling reduced movements.  After looking at her MAMA Wellbeing Wallet...

    Read More >

Our Sponsors

  • Angelcare Sponsor